Finland Center Foundation

View Original

SISU - Finnish Fashion Invasion

Feb 23, 2013

Kiitos! Tack! Thank you!

Approximately 100 people gathered on a rainy evening at Ivana Helsinki in Soho for the SISU fashion show which featured new Finnish designers, presented by Paloni. The evening started with talented Johanna Telander performing with her band, followed by information about Finland Center in word by Kristina Cammareri, and by video. Then the catwalk by gorgeous volunteer models showing off the latest Finnish creations on the field of fashion. Minna Särelä of Paloni introduced each item, telling many interesting details such as exactly what recycled materials some of the dresses were made of (For instance, used hospital linens – sustainable is clearly not only good, but in!). Finland Center members were able to buy items at 20% off and many others came back the next day to try on some clothes in peace and quiet. (FCF members can always shop at 15% discount at the store, so it is definitely worth signing up!)

See all the photos by Pete Lee at: http://permanentform.blogspot.com

Thank you also to our sponsors!
IvanaHelsinki: http://www.ivanahelsinki.com
Paloni: http://www.paloni.fi/
Nordic Breads  http://www.nordicbreads.com/
Valio: www.valio.fi
Kopparberg  http://www.arcticbrew.com/
Northern Rye Karelian pastries